Whether you’re a student, graduate or managing director, a professionally written LinkedIn profile can help open up doors to opportunities and networks. Before LinkedIn, it was virtually impossible to connect with people in a similar industry to yourself, or companies with vacancies which might be of interest to you. With LinkedIn, not only can you create an online marketing profile but you can network with a range of people, including the decision makers, with the click of a button. And best of all, it’s free!
Some advantages of being on LinkedIn:
Companies are now using LinkedIn when it comes to hiring new talent. It’s a great way to show your CV to potential employers – especially if you’re a student or graduate. Even if you’re not actively seeking a new job, just having an account could change your career!
You can join groups and meet like-minded individuals like yourself. For job seekers, LinkedIn is another tool that you can use to help get ahead when searching for a new job.
While the advantages and benefits of having a LinkedIn profile can help with new opportunities, having an incomplete or unprofessional LinkedIn profile can actually have a negative effect if it lacks attention to detail or important information. So if you choose to set up a LinkedIn profile, make sure you complete it properly!
Much like Facebook and Twitter, you can set up your own business page on LinkedIn. This allows you to promote your services or product, post updates and overall create more brand awareness. People can follow your page so your updates will appear on their feed and employees can link to the page too.
If you need any help setting up a LinkedIn account, get in touch 🙂